Yes, you read the title and think I'm a jew/selfish bastard without a job. (The last part is true)
Anyway, to get down to business,
Valve's store is going to fail eventually because of the rising prices. With so many sets in store, it's hard for people to choose which set they like better, or which set has higher quality etc.. Hence, people are going to judge by price. People want value for money, not paying a ridiculous $12.99 for a Common PA set (http://www.dota2.com/store/itemdetails/20173), I mean really? To quote Luminous, "What...in the actual fuck". I can't see many buying that PA set because of it's tag itself.
Before the Polycount, the item sets were reasonable. We had good looking, nice effected Mythicals for $11.99! (http://www.dota2.com/store/itemdetails/20002). It was glorious, and I have no doubt many people bought from that.
I understand that this is a free game, that these cosmetics are used to partially fund the game, but this is just plain stupid. Look at the compendium! Look at it's amount of value and it's demand in the market! It's freaking amazing! $10 for an amazing Battle-Bonus, courier with now a potential unusual effect, and the ability to make predictions and such. For just $10!!!!! And it sold like hotcakes! It's earned you thus far a profit of $1,697,346 upwards. From 1 good value item! A million bucks and rising! I cannot stress this enough, good value = good sales, just look at IT!
So how do we go from here? Do we insult the people who've bought the items by lowering it's price? Maybe, maybe something drastic like that is needed. However, I urge you guys, if you come across this post, to just make 1 patch of items, just 1 patch, lower in price and higher in value for money, and see the change in the profits you guys have.
Some notes in case people get weird:
tl;dr: Valve's business model isn't working as efficiently as it could, a lower price range across the board would help induce and increase sales and profit.
Anyway, to get down to business,
Valve's store is going to fail eventually because of the rising prices. With so many sets in store, it's hard for people to choose which set they like better, or which set has higher quality etc.. Hence, people are going to judge by price. People want value for money, not paying a ridiculous $12.99 for a Common PA set (http://www.dota2.com/store/itemdetails/20173), I mean really? To quote Luminous, "What...in the actual fuck". I can't see many buying that PA set because of it's tag itself.
Before the Polycount, the item sets were reasonable. We had good looking, nice effected Mythicals for $11.99! (http://www.dota2.com/store/itemdetails/20002). It was glorious, and I have no doubt many people bought from that.
I understand that this is a free game, that these cosmetics are used to partially fund the game, but this is just plain stupid. Look at the compendium! Look at it's amount of value and it's demand in the market! It's freaking amazing! $10 for an amazing Battle-Bonus, courier with now a potential unusual effect, and the ability to make predictions and such. For just $10!!!!! And it sold like hotcakes! It's earned you thus far a profit of $1,697,346 upwards. From 1 good value item! A million bucks and rising! I cannot stress this enough, good value = good sales, just look at IT!
So how do we go from here? Do we insult the people who've bought the items by lowering it's price? Maybe, maybe something drastic like that is needed. However, I urge you guys, if you come across this post, to just make 1 patch of items, just 1 patch, lower in price and higher in value for money, and see the change in the profits you guys have.
Some notes in case people get weird:
- The makers of the items do not set the price, ask any of them if they do.
- This plan doesn't diminish the quality of items because of it's low price. Items will get afforded the same quality to money ratio. This is just a general lowering of items across the board.
- My suggestion doesn't apply to non-cosmetic items, like Tournaments and Pennants, just the items for heroes, couriers and other like items.
- Yes I know the Compendium was a tournament example, but the market remains the same, people want value for money.
tl;dr: Valve's business model isn't working as efficiently as it could, a lower price range across the board would help induce and increase sales and profit.
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